☀️New Seller Essentials
A step-by-step guide to setting up, going LIVE, and building your seller journey on Palmstreet.
Welcome to Palmstreet! 🌟
We’re so glad you’re here. Starting out as a seller can feel like a big step, but you don’t have to do it alone. This 8-step guide brings together everything you need to get started: from setting up your account and creating your first listings to making sales and growing your presence. Think of it as your go-to companion, filled with simple steps, practical tips, and resources to cheer you on at every stage of your journey.
Ready to get started? Let’s jump right in!
Step 1. Seller 101: Welcome to LIVE Selling
To get you started, here’s a quick video walkthrough that introduces you to the basics and shows how easy it is to begin your selling journey.
Want this in PDF version? Click here:
Step 2. Set Up Your Seller Account
Before opening your shop, take a moment to set up your seller account. Add your profile and key details so buyers know who they’re shopping with, and once that’s complete, you’re all set to start selling.
And if you’re feeling a little unsure, don’t worry. Our New Seller Orientation video walks you through everything you need to know about Palmstreet. It’s the perfect place to begin. We’ll guide you step by step through setting up your account, publishing listings, and using key features — so you can start selling with confidence.
Step 3. Navigate Your Seller Hub
Your Seller Hub is your home base and the central place to manage it all. Here you can track sales, monitor performance, and see which items are trending (and which aren’t). It gives you the insights you need to understand what’s working so you can make smarter decisions. You can even print shipping labels right from the Hub, keeping everything simple and organized. Once you know your way around, you’ll feel right at home.
Watch this short video for a simple walkthrough of the Seller Hub👇
For a deeper dive into everything the Seller Hub can do, check out our Help Center article.
Step 4: Manage Your Listings
Your products are the star of the show! Here’s where you’ll learn how to add, update, and organize your listings so buyers always see your best.
Start with this short video tutorial for a walk-through:
For more step-by-step details, check out our article in Help Center here.
Step 5. Best Practices for Selling Success
Want to feel confident going LIVE? Our recommended best practices will help you shine, from presenting your products to connecting with your audience on Palmstreet.
Watch the video below for simple tips to make every LIVE session a success👇
5.1. Set Up Your Shop for Trust
Complete Your Seller Profile
Build credibility by filling out your profile with clear information and consistent branding. Upload a profile photo, write a short seller bio, and add your shop policies so buyers know who you are and what to expect.
Be sure to upload:
Profile Photo
Seller Bio
Shop Policies
Learn how to update your profile here.
Shop Rules and Policies
Make shopping smooth and worry-free by setting clear policies. Include things like returns and exchanges, shipping or pickup options, and payment flexibility. You can always update them anytime in the app.
Learn more about Shop Selling Policies.
5.2. Create a Great First Impression
Cover Photos that Sell Your cover photo is the first thing customers notice, so make it count. Choose a clean, high-resolution image that feels on-brand and puts your product front and center. Stick to 1800x2900 px for best results and correct display in the app. You can also save the screenshot below as a handy guide to help your cover photos stand out.
Cover Photo Checklist
Before you upload, make sure your cover photo is:
The right size: 1800 x 2900 px for the best fit in the app
High-quality: crisp, clear, and professional-looking
Clean and uncluttered: no busy backgrounds or distractions
On brand: subtle use of your logo or brand colors
Product-focused: your key item is centered and in focus
Easy to read: if you add text, keep it short, bold, and simple
Want a deeper dive into Shop Selling Policies? Watch the video below for all the details👇
5.3. Keep Selling Smooth
Palmstreet Support If you ever hit a bump — whether you’re adding items, setting up a show, or even while you’re live — our Customer Support team is here to help. Just tap the Support logo in the app and we’ll be right with you.
In-App Shipping If you prefer to keep it simple, you can handle all your shipping directly in the Palmstreet app for a fast and stress-free experience.
Seller Hub Shipping If you like managing everything in one place, the Seller Hub lets you print labels, track packages, and keep orders organized without missing a beat.
If you want to save time at checkout, you can create preset shipping to apply the same options across multiple orders. Check out this guide for step-by-step instructions.
If you need to adjust costs by order or location, you can also set up dynamic shipping fees. Simply follow this guide to create rules that automatically calculate the right fee for each order.
5.4. Sell Smarter with Auctions
Auctions are a fun way to engage buyers and drive excitement. Choose the style that fits your items:
Regular Auction: quick, real-time bidding to move items fast
Long-Form Auction: runs longer, great for higher-priced items
Snipe Mode: adds fast, competitive bidding at the end
💡 Hot tip: Always start your auction at a price you’re comfortable with. Don’t sell yourself short!
Prefer reading instead? Check out the article here.
Step 6. Run Exclusive Inventory Purge Sales
Got items you want to move fast? Inventory Purge sales are your secret weapon. These timed sales create urgency, spark excitement, and turn extra inventory into opportunity. They’re perfect for limited-time drops or clearing out stock to make room for something new.
To make your purge a success:
Use clear, high-quality photos so buyers know exactly what they’re getting.
Add short videos of each item to highlight details and build buyer confidence.
Stay active in the comments while your purge is live so you can answer questions quickly and keep buyers engaged.
Think of purge events as high-energy, limited-time showcases that bring your audience back again and again!
Need help keeping your purge sales organized? This article covers the basics of managing inventory so nothing slips through the cracks.
Step 7. Grow Sales with Social Promotion
If you want to reach more buyers, connecting your shop to social media is a game changer. It helps new audiences discover you and join your LIVE sessions.
Check out this guide to discover simple strategies for growing with social media.
Step 8. Getting Paid on Palmstreet
And here’s the part everyone loves most — payday. This step walks you through exactly how payouts work on Palmstreet, so you’ll always know when your earnings are coming in. From how to set up your payout details to what to expect once sales start rolling, we’ll make sure getting paid is simple, stress-free, and maybe even the most satisfying step of all!
To get started, you’ll learn how to set up and conduct your payouts through Stripe. Once that’s in place, follow our quick verification tutorial to keep your account secure and ready for transfers. And if you ever run into issues like overdraft, don’t worry — we’ve got a guide to help you stay on top of your earnings with confidence.
Read about it instead
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Amazing work, you’ve made it through all the steps! With your shop set up, your listings live, and your payouts ready, you now have everything you need to start selling and growing on Palmstreet.
Remember, you are not in this alone. Our team, tools, and community are here to cheer you on every step of the way. Here’s to your journey ahead, and happy selling!
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